YouTube Course: Create + Optimize Your Business Channel
Low-Lift Starter Kit
Your next client is looking for you on YouTube. Will you be the one they find when they hit “search”?
In 90 minutes, let’s make the answer YES!
Get the low-lift starter kit to finally set up a YouTube channel that adds qualified traffic to your sales funnels 24/7
Let’s launch your damn YouTube channel (or revive the one you’ve got) in the next 90 minutes.
You've been "meaning to start YouTube" for months. Maybe years. But between figuring out the tech, making it look professional, and not wanting to mess it up from the start...
It stays on the "someday" list.
The longer you wait, the longer you're leaving qualified leads on the table.
Unlike Instagram, Threads, or LinkedIn...
Your YouTube videos work for you 24/7/365.
A video you post today can drive leads two years from now. That's how powerful YouTube search is.
When YouTube is added into your marketing strategy, your content drives qualified traffic to your email list for months and years, not just the first 48 hours.
But only if you actually start.
If you're like most experienced business owners I work with, it's one of these:
❌ You're not sure where to start or what actually matters
❌ You don't want to set it up "wrong" and have to redo it later
❌ The tech feels overwhelming (even though you know it's probably simple)
❌ You're not sure what to put in your description, banner, or first video
❌ You want it to look professional, not like you threw it together in 10 minutes
❌ You've started and stopped three times already
Here’s what no one else has told you:
The success of your YouTube channel is decided before you even upload your first video.
When your channel is set up correctly it tells youtube from the jump who to send your videos to. YouTube’s algorithm and search engine is good because people give it enough information to be great. So it knows what you do, who you help, what kind of content you make, and who would be the most interested to watch it.
All that happens easier and faster because you took 90 minutes to set your channel up in a strategic way.
After completing the Low-Lift Starter Kit YouTube will know who to show your videos to, You’ll have a homepage that is set up to get your viewers to binge and opt-in your email list everyday without you having to do anything extra.
Introducing: The Low-Lift Starter Kit
Everything you need to set up a professional YouTube channel for your business in 90 minutes or less, even if you've never uploaded a video before.
Follow these steps and you'll have a channel that's ready to start driving leads.
Here's exactly what you're getting:
✅ YouTube Channel Setup Training: Step-by-step walkthrough of setting up your channel from scratch (or fixing the one you abandoned six months ago)
✅ Channel Banner Training + Size Guide: Know exactly what dimensions to use and what to put on it so you look credible, not DIY
✅ Channel Description Template: Fill-in-the-blank template so you never stare at a blank screen wondering what to write
✅ Channel Trailer Training + Template: Learn what to say in your channel trailer (and why it matters for converting viewers into subscribers)
✅ Channel Homepage Training: Set up your homepage so visitors know exactly what you do and what to watch first
Everything is taught in short, focused video lessons. Watch, implement, move on. Just what you need to get your channel live.
90 Minutes From Now, You'll Have:
→ A professional YouTube channel that makes you look credible and established
→ A clear channel description that tells visitors exactly what you do (and who you help)
→ A branded banner that actually fits (no weird cropping or pixelation)
→ A channel trailer that converts casual viewers into subscribers
→ A homepage organized so people can find your best content
→ And most importantly: A channel that's READY to start driving leads and email subscribers
Meet Your YouTube Marketing Strategist
Hey, I'm Jamar Diggs, and I help seasoned coaches, consultants, and service providers turn YouTube into their 24/7 lead generation machine—without posting like your business depends on it.
Here's what makes me different from other YouTube strategists: I know that the biggest obstacle isn't learning the platform. It's getting out of your own way.
My corporate marketing background at companies like Homes.com and Forrent.com taught me how real businesses think about marketing (hint: it's all about systems and measurable results). When I started helping entrepreneurs with YouTube, I quickly realized the problem wasn't that they didn't understand the strategy—they were getting stuck actually doing it.
Turns out, the smartest business owners often make the worst content creators. Perfectionism kicks in, they overthink everything, and suddenly that "simple" YouTube strategy becomes another abandoned project.
I've worked with Fortune 500 companies like Athletic Greens (AG1), been an expert speaker for Google's Grow with Google program, and helped clients generate over $100k from videos they made months ago. But honestly? My favorite part is watching successful entrepreneurs finally stop getting in their own way.
When you learn how I think about this, you're going to create evidence that YouTube can fit in your business, it can work in your life, and it is doable. You just need an approach that treats you like a CEO and not like a content creator.
Let me show you in 90 minutes how easy getting started can be.
WHO THIS STATER KIT IS FOR
The YouTube-Curious (But Not Fully Committed… Yet)
You know YouTube is probably the missing piece in your marketing, but you haven’t been able to mentally commit to “having a channel.” This starter kit is your low-risk first step. In about 90 minutes, you’ll set up or clean up your channel and create evidence that YouTube can actually fit into your life and business without becoming a whole production.
The “I’ll Start When It’s Perfect” Perfectionist
You’ve been thinking about YouTube for months (or years), but every time you get close, your brain serves up another reason to wait: better equipment, a clearer strategy, a different season of life. This starter kit gives you a simple, done-for-you path so you can stop overthinking the “right way” and finally get a polished, professional channel live.
The Already-Uploading, Not-Optimized Expert
You’ve filmed some videos, maybe even have a channel, but you never really set it up strategically. Your homepage doesn’t tell your story, your playlists are chaotic, and you’re not confident your videos are working as hard as they could. This starter kit helps you optimize what you already have so every video supports your offers and actually leads people deeper into your world.
The “Tried YouTube Before” Experimenter
You gave YouTube a shot, posted a few videos, didn’t see much traction, and quietly backed away. It felt like shouting into the void. This time, you’re not winging it. This starter kit gives you a clear framework for your channel so your next attempts aren’t random — they’re aligned with how you sell and how your clients actually find you.
The Time-Strapped, Delegating CEO
You know YouTube needs to be part of your marketing, but you’re not the one who’s going to be tinkering with settings and banners. You want something your VA or team can implement without you having to explain everything from scratch. This starter kit hands them clear, plug-and-play guidance so your channel gets set up the right way while you stay in CEO mode.
Frequently Asked Questions
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No. Set up your channel now so when you're ready to post, everything's already done. We have clients that get email subscribers just by doing the steps in this starter kit. Plus, you'll be surprised how fast you can actually start once the setup is handled.
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Absolutely. The trainings are designed so anyone can follow them, whether you're doing it yourself or delegating.
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Perfect! This will help you fix it. Most people set up a bare-bones channel and wonder why it doesn't convert. This shows you what actually matters.
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If your channel isn't set up to drive leads and subscribers yet, this is for you. Beginners and people who've been "meaning to fix their channel" both benefit.
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Before you jump into video strategy, the foundation of the channel needs to be set up first, which is what this starter kit focuses on. Once your channel is ready, we have other resources that can help you with video strategy.
Future you called. They said thank you.
Your ideal clients are searching for solutions right now. Every day you're not on YouTube is another day they're finding your competitors instead of you. Let’s take the first step now, so you can benefit from your work later.
Stop putting it off. Start today.